Guide to Social Media Analysis

Social Target's Guide to Social Media Analysis is the worldwide reference to the companies who monitor, measure and analyze online social media. We've gathered the information you need to find services from basic blog monitoring and measurement to innovative market research and social media marketing strategies.

If you are

  • a marketing or communications executive with a need to track social media in your market,
  • an agency executive looking for a research partner to power your own services, or
  • an investor interested in this emerging market,

Social Target's Guide to Social Media Analysis will accelerate your selection process with the most complete reference worldwide. (Not sure what this is? See the introduction to social media analysis.)

We conducted extensive interviews with 31 vendors from all over the world to put together an objective look at the state of the market, with a focus on three questions:

  1. Who offers social media analysis services?
  2. What do they really offer?
  3. What makes one vendor different from the others?

From an overview of market trends and practices to detailed vendor profiles, the Guide will save you weeks of effort in finding and understanding the companies in the market.

Want to know more? Click here for more details, including the list of companies, contents of the profiles and a sample profile.

Buy now, get the update free

Work on the second edition is underway, with over 100 vendors on five continents in the system. If you buy the first edition now, we'll send you the update at no additional charge once it's available. You'll get the best reference available today, and you'll avoid the likely price increase on the second edition.

Guide to Social Media Analysis

75 pages. Immediate PDF download (3.6 MB)
US $495

If you need more basic help

Social Target provides consulting based on our continuing research. If you need personalized support for support for charting your social media strategy or finding the right social media analysis vendors, contact us for a quote.

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